Founded in 2000, Intelcia has succeeded in two decades in transforming itself from a small and medium-sized Moroccan enterprise (SME) into a global player in outsourcing. The company has thus decided to celebrate its 20th anniversary around 3 strong axes: Recognition, solidarity, and transmission. We organized a press tour, a media briefing. We also invited the media […]
Intelcia – 20th Anniversary Read More »
BCW is the global PR partner of AstraZeneca for a longtime and AZ wanted to change the perception around its vaccine as well as push for a conversation on Vaccine equity. But AstraZeneca was challenged in Francophone Africa by the bad coverage from the vaccine’s issues in France and the large influence of French media in this region.
AstraZeneca – Fighting Disinformation Read More »
The second Telco operator in Benin Republic with revenues more than 190 million USD was challenged by a talent drain and a shifting industry that led to a deep low in employee engagement. They wanted to start changing that by building on their new values after the company rebranding to engage the employee. What we
Moov Africa Bénin – Creativity Camp Read More »
Danone has always developed and disseminated scientific knowledge on health and nutrition for the benefit of public health in Ivory Coast and the Sahel region. This was usually done through workshops with pediatricians and midwives physically present in the country. And then the COVID-19 pandemic arrived with demands for social distancing, fear, uncertainty, bans on
Danone – Iron Webinar Read More »
The European Union wanted to raise awareness about the ongoing partnership as well as to position the EU as the preferred partner for Africa. But over the years, the EU communications were informative and not engaging to a young audience who is now over 65% in Sub-Saharan Africa. There was a massive gap in perception,
The European Union – We See Africa Read More »
